Ep 177. How to Start a Side Hustle by Creating and Selling a Digital Course with Guest Amy Porterfield

Amy Porterfield, Entrepreneur, New York Times Bestseller, and Host of The Online Marketing Made Easy Podcast 

Amy Porterfield is an online marketing expert and the host of the top-ranked podcast, Online Marketing Made Easy. Through her bestselling courses, book and popular podcast, Amy’s action-by-action approach proves that even the newest online entrepreneurs can bypass the overwhelm, and instead generate exciting momentum as they build a business they love. 

Introduction 

• Introduction of Amy Porterfield, online marketing expert, and podcast host. 

• Brief overview of Amy's mission to help entrepreneurs build businesses they love. 

Segment 1: Is a Digital Course Right for You? 

• How to determine if creating a digital course is a viable option for aspiring entrepreneurs. 
• Emphasize the importance of expertise, passion, and audience needs. 
• The three-step process for choosing the right course topic: Identify, Validate, Research. 

Segment 2: Starting with No or a Small Audience 

• Discuss the misconception of needing a large audience to start a course. 
• Encourage listeners to begin building their audience while developing their course. 
• Highlight the potential for a course to attract more people to their brand. 

Segment 3: Overcoming Naysayers and Self-Doubt 

• Share a community question about dealing with self-doubt and naysayers. 
• Amy's advice on focusing on positive feedback and surrounding oneself with a supportive community. 
• Acknowledge common worries and limiting beliefs that hinder course creation. 

Segment 4: Amy's Inspiration and Future Goals 

• Explore what inspires Amy to teach students how to create digital courses. 

• Amy's future "Bold Goals" for expanding her reach and helping more entrepreneurs. 
• Tease upcoming projects and collaborations Amy is excited about. 

Conclusion 

• Check out the bootcamp at saramayer.com/amybootcamp 
• Invite listeners to leave reviews, subscribe, and keep taking action towards their dreams. 

Check out the bootcamp at saramayer.com/amybootcamp for only $47 you can join me in the bootcamp!

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